I'm known as an insightful researcher and innovative marketer with 20 years of experience in financial technology, payments, fraud prevention, and cybersecurity.

I help businesses boost their market position and revenue through a unique combination of research, product marketing, and communications skills.

Connecting market trends to boost adoption and drive revenue growth.

Results

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How I help organizations thrive

Analyze

Versatile in data-gathering techniques and analytics with a knack for capturing and synthesizing compelling market insights.

Create

Talent for crafting product marketing strategies and campaigns that generate qualified leads and boost product usage.

Amplify

Signature skills in message delivery through earned media, customer webinars, white papers, analyst relations, and event speaking.

Leadership

Led marketing initiatives resulting in annual double-digit marketing sourced lead growth, web traffic, and cross-sales.

Growth

Served on the executive team and contributed to IDology’s 28% five-year CAGR in organic growth.

Adoption Marketing

Accelerated Fiserv’s most strategic eBill product line to 400M annual transactions.

Product Launch

Created product launch for new healthcare vertical, resulting in 32% increase in Y/Y transactions.

Brandy Morton, VP IDology

"Eric is a thoughtful collaborator, coach, and leader. His upbeat, visionary approach, combined with deep industry knowledge and strong business acumen, helped us become a high-performing team.

He had a clear understanding of revenue-driving challenges and opportunities and was skilled at breaking them down, strategizing solutions, rallying the team, and delivering real results."