I am a researcher and marketer with 20+ years of experience in financial technology, Cybersecurity, and AI adoption.
My work centers on designing and executing primary research that translates complex market dynamics into compelling narratives and actionable marketing strategies.
Where FinTech research meets real-world impact
How I help organizations thrive
Research
Versatile in data-gathering techniques and analytics with a knack for capturing and synthesizing compelling market insights.
Create
Talent for crafting comprehensive marketing strategies that generate revenue opportunities and drive product usage.
Amplify
Signature skills in message delivery through earned media, customer webinars, white papers, analyst relations, and event speaking.
I start with the end in mind
Leadership
Led marketing initiatives resulting in annual double-digit marketing sourced lead growth, web traffic, and cross-sales.








Growth
Served on the executive team and contributed to IDology’s 28% five-year CAGR in organic growth.
Adoption Marketing
Accelerated Fiserv’s most strategic eBill product line to 400M annual transactions.
Product Launch
Created product launch for new healthcare vertical, resulting in 32% increase in Y/Y transactions.


Brandy Morton, VP IDology
